Selling Edinburgh property quickly guide, Scottish house sales advice, Scotland home platform

Selling Your Edinburgh Property Quickly: Overcoming the Architectural ‘Hard Sell’

3 October 2024

Selling Edinburgh property quickly
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Edinburgh’s architectural fingerprint is unique, from its historic tenements and Georgian terraces to its contemporary developments that ambitiously weave into the older landscape. The city’s distinct geology, terrain relief and sheer antiquity have given rise to old and new properties that can’t be found anywhere else.

Visitors come in their millions to experience the city’s fascinating blend of buildings, explored here on lonelyplanet.com. However, some homeowners in Edinburgh may find that particular characteristics make their properties harder to sell. Here we’ll examine the architectural features that can slow down a sale, and how to overcome the challenges of marketing seemingly ‘difficult’ properties.

Quirky Layouts: A Niche Appeal

Edinburgh’s diverse geography has resulted in equally diverse architecture, meaning some homes have unusual features, like split-level rooms, irregular layouts, or unconventional extensions.

Homes like these can be challenging to sell through traditional estate agent channels as they rely on broad appeal, often playing down the quirks of a home to fit it into mainstream online searches.

As a potential buyer online spends most of their time viewing the photos, taking the opportunity instead to hone in on the niche aspects of its architecture can draw in the right buyers to book viewings. There will likely be fewer viewings, but those arriving will already be aware of the unique structural qualities and see them in a positive light.

If there is still a lukewarm reception, fast-selling platforms like Sold.co.uk can be a viable solution for homeowners with extremely hard-to-shift properties. Cutting out the estate agent, these online alternatives attract buyers ready to move quickly, even offering to buy homes immediately for cash if the property’s structural differences are making them too hard to sell.

Modern Developments in Traditional Areas

Out-of-town buyers attracted to Edinburgh often seek traditional character. Selling a newly built home set amongst a street of historic buildings can pose a challenge, and can equally be just as tricky for older homes with modernised interiors.

The aim here is to market these modern features as appealing advantages while being sensitive to the building’s architectural surroundings. Promoting attributes to modern living, such as insulation, double glazing and high EPC ratings make a new home stand out, especially amongst older neighbours that simply cannot compete in these categories.

Structurally, most modern developments prioritise open-plan living. Using the natural light and open feel of these layouts as a key selling point can give it an edge when compared to the tighter, closed-off rooms of traditional homes. Maintenance, too, is largely less time-consuming for newer properties. This carries a lot of currency in a city with more listed properties appearing every year, where not only do they require more maintenance but they carry stringent restrictions on any work permitted.

Promoting its modern features can help a newer property stand out, but framing the building’s story within the context of Edinburgh’s architectural legacy will make it easier for buyers to see it as complementing rather than clashing with its surroundings. This might be in its pre-structural qualities, such as locally sourced materials that blend with older stonework on the street. Pointing out design elements sympathetic to local architecture will connect the home to the wider narrative of the area.

Edinburgh homes Scotland
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Edinburgh’s dynamic built environment is a huge draw for visitors to the city, making it a sought-after place for property. The more architecturally distinct homes out on the market can sometimes present a challenging sell, but homeowners can overcome these hurdles by leaning into the quirks, remarketing the story of their property and pursuing quick sales online services in place of traditional agents.

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